Book Marketing

I have always enjoyed writing—it’s my passion and has been for many years. When I finally published Mexican Interlude, I felt an immense sense of pride, especially when I held the printed copies in my hands for the first time. The initial response was encouraging; I sold 20 copies to friends here in Portugal and to many of my friends in the US and the UK. However, after that initial buzz, things slowed down. Marketing books, I’ve discovered, is an incredibly challenging and time-consuming process. I promoted the books on my website and through my monthly mailing list. I also signed up with BookFunnel, D2D, and Payhip to expand my reach. However, navigating these platforms and getting everything set up correctly has been a significant challenge. While I consider myself fairly tech-savvy, some of these sites can be incredibly confusing to use. I decided to do some research on marketing using AI, and I have to admit—it’s far superior to Google. AI pinpoints the exact information I’m looking for, saving me from going around in circles to find what I need. I admit that AI is incredibly useful, but not when it comes to writing a novel. Relying too much on AI risks losing your unique voice, which is the heart of any great story.

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